"HOW TO AUDIT YOUR WEBSITE IN 30 MINUTES (WITH A FREE CHECKLIST)"

Your website is often the first impression your business makes—so it better be a good one. But when was the last time you really checked how your site is performing? If it's been a while, don't worry. You don’t need to be a tech wizard or spend hours buried in data. In just 30 minutes, you can run a quick and effective website audit—and we’ve even included a free checklist to guide you.

✅ Why You Need a Website Audit

Before we jump in, let’s quickly understand why this matters:
  • Improve user experience (UX)
  • Boost SEO performance
  • Speed up your site
  • Fix broken links or outdated content
  • Convert more visitors into leads or customers

Ready to get started? Set a timer for 30 minutes and follow along!

🕐 0–5 Minutes: Check Overall User Experience

  • Is your homepage visually appealing and easy to navigate?
  • Does your site look great on mobile devices?
  • Can users find what they need within 2–3 clicks?

✅ Tip: Open your site in an incognito window on desktop and mobile.

🕐 5–10 Minutes: Test Website Speed

Use tools like:
  • Google PageSpeed Insights
  • GTmetrix
    • Look out for:
  • Slow-loading pages
  • Unoptimized images
  • Render-blocking resources

✅ Tip: Aim for a load time under 3 seconds.

🕐 10–15 Minutes: Review SEO Basics

Use a free tool like Ubersuggest or Ahrefs Webmaster Tools to check:

  • Page titles & meta descriptions
  • H1 tags on each page
  • Image alt text
  • Broken links

✅ Tip: Make sure each page targets a unique keyword.

🕐 15–20 Minutes: Audit Content & Copy

Ask yourself:
  • Is the content up to date?
  • Are there clear calls-to-action (CTAs)?
  • Are you speaking your audience’s language?

✅ Tip: Refresh old blog posts or services pages that feel stale.

🕐 20–25 Minutes: Check for Technical Errors

Use Screaming Frog SEO Spider (free up to 500 URLs) or a browser extension like SEO Minion to spot:

  • Broken links (404 errors)
  • Redirect chains
  • Missing meta tags or schema

✅ Tip: Fixing small technical issues can have a big impact on rankings.

🕐 25–30 Minutes: Analyze Conversion Paths

  • Is there a clear path from landing page → CTA → contact/sale?
  • Are your forms easy to use?
  • Are thank-you pages and confirmation emails working?

✅ Tip: Test your forms and contact buttons regularly.